Content with Crappy

Content with CrappyWhilst driving to a client meeting and discussing this and that yesterday my colleague made a comment which I thought worthy of expanding on. He said something along the lines of “it’s amazing how people are happy to have crap marketing”. Of course this issue is a subjective one but never the less there are a number of issues that affect the quality of one’s marketing....
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Why you’re not a social media expert revisitedAbout 18 months ago I wrote my first post about the dark world of social media experts. It was very popular and seemed to strike a chord with many folk but time has flown since then and to be honest nothing much has changed. However, I’ve been thinking once again about this subject and so I thought it a good time to revisit. In musical terms we always talk about the ‘difficult’...
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